Wednesday, 4 March 2015

Target audience research questionnaire

Target audience research questionnaire
1)      What makes a music magazine look attractive to you?
a.       Images
b.      Fonts
c.       Layout
d.      Colours
e.      The feature
Why:……………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………
2)      What is your preferred music genre?
a.       Pop
b.       Rock
c.      Heavy metal
d.      R&B
e.        Other
If other please name:………………………………………………………..
3)      What do you turn to first in a magazine?
a.       Main article
b.      Posters
c.       Contents page
d.      Features
e.      Other
If other please name:………………………………………………………..
4)      What intrigues you into buying a magazine?
a.       House style
b.      Price
c.       Recommended by someone else
d.      Specific article

5)      What sort of articles attract your attention?
a.       Celebrity
b.      News
c.       Music
d.      Reality
e.       Fashion

6)      How often do you buy a music magazine?
a.       Daily
b.      Weekly
c.       Monthly
d.      Yearly
e.      Never
7)      List two things you look for in a successful music magazine?
1.       ……………………………………………………………………………………………
2.       ……………………………………………………………………………………………
8)      What is your ideal colour scheme?
a.       Bright colours
b.      3 colours
c.       Gender related
9)      What is the average price you would pay for a music magazine?
a.       £1-£3
b.      £3-£5
c.       £5+
10)   What is your ideal layout of a magazine?
a.       Neat and precise
b.      Scattered and jumbled
c.       Mix and match

11) Which name do you prefer for a pop music magazine?
a. Chart Pop
b. Pop Chart
c. Pop Power
d. Top Pop 

12) How many images do you think should be on the front of a magazine?
a. 1
b.2
c.3
d.4+


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